Packaging design for the product line of Propel Argentina
Detail of the label design of Propel Argentina
Propel | Packaging design | Imaginity
Packaging design for the product line of Propel Argentina
Detail of the label design of Propel Argentina
Propel | Packaging design | Imaginity
To introduce Propel to Argentina we were tasked with creating the packaging design that aligned with Propels existing brands around the world.
For our packaging design we wanted to achieve a balance between the Propel brand and Gatorade’s endorsement of it. Additionally, we targeted the female audience with the transparent labels.