![Imaginity, Sugerencias del Chef, Packaging-design, Branding, Logo](https://imaginity.com/wp-content/uploads/2021/11/imaginity_sugerencias-del-chef_packaging-design_branding_brand.jpg)
Client:
Sigma Alimentos, Sugerencias del Chef
Country:
Mexico
Task:
Packaging Design, Branding
We worked on the new product line “Sugerencias del Chef”, a brand that offers a wide variety of typical Mexican fast and easy meals. The aim was to differentiate themselves from competitors, striking by its protagonists images and the combination of bright, contrasting colors. A design where the type of product is distinguished from each other within the variety, for its combination of colors that act as encoders.
Imaginity | Design Agency | Branding, Packaging Design, Marketing
![Imaginity, Sugerencias del Chef, Packaging-design, Branding, Woman](https://imaginity.com/wp-content/uploads/2021/11/imaginity_sugerencias-del-chef_packaging-design_branding_woman.jpg)
![Imaginity, Sugerencias del Chef, Packaging-design, Branding, Line Products](https://imaginity.com/wp-content/uploads/2021/11/imaginity_sugerencias-del-chef_packaging-design_branding_line-products.jpg)
![Imaginity, Sugerencias del Chef, Packaging-design, Branding, Moodboard](https://imaginity.com/wp-content/uploads/2021/11/imaginity_sugerencias-del-chef_packaging-design_branding_moodboard.jpg)
![Imaginity, Sugerencias del Chef, Packaging-design, Branding, Cooking Pack](https://imaginity.com/wp-content/uploads/2021/11/imaginity_sugerencias-del-chef_packaging-design_branding_cooking-pack.jpg)