Packaging design and product design for Huggies Natural Care Jeans
Comparison of packaging design, before and after
Product Design of diapers Huggies Winnie Pooh
Huggies | Packaging design, Product design | Imaginity
Packaging design and product design for Huggies Natural Care Jeans
Comparison of packaging design, before and after
Product Design of diapers Huggies Winnie Pooh
Huggies | Packaging design, Product design | Imaginity
We worked with Huggies on the packaging design for the launch of its new products Huggies Jeans and Huggies Winnie the Pooh. The aim was to create packs with innovative and attractive designs.
Taking these two conceptual paths we played with the jean concept, to create a fun and different packaging. On the other hand, with Huggies Winnie the Pooh we developed a narrative and playful series, using the characters of the movie.
We also worked on product design, playing with characters illustrations and decorative details that helped to make them more attractive and stand out from the rest .