Packaging and branding design of Boogys hamburger line
Boogys Branding
Packaging design detail of the Boogys hamburger pack
Boogys | Packaging design | Imaginity
Packaging and branding design of Boogys hamburger line
Boogys Branding
Packaging design detail of the Boogys hamburger pack
Boogys | Packaging design | Imaginity
Imaginity designed the entire launch campaign for the Boogys Argentina hamburger line, which included several BTL materials, packaging and brand design. The campaign was focused on fast food for the home market, and reinforced the concept of 100% cow meat using images from the Argentinian countryside, strong colors, and an appealing brand image.