Packaging Design

We understand packaging design as the synthesis of the brand's visual expression. It transmits the essence of the brand, its values, its identity. This Visual ID shall be the clearest definition of what the brand is and what it is not. This Visual ID shall be the clearest definition of what the brand is and what it is not.

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Imaginity, Bread, Branding, Packaging Design, La Perla, Sliced, Bread, Sketch
Imaginity, La Perla Sliced Bread, Traditional, Branding, Packaging Design

As packaging design specialists, at Imaginity we have a wealth of experience working with top global brands. Our goal is to help these brands grow through their products by using a combination of creativity and strategic thinking to understand the consumer and the point of sale. Our approach takes into account the entire brand strategy and positioning, including brand architecture, visual identity, graphic image, and communication, to bring the brand to life.

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Bread is more than a product; it’s a symbol of tradition, nourishment, and togetherness. Our branding services for bread focus on creating a cohesive identity that communicates these values while building trust with consumers. Through in-depth market research and creative strategy, we develop identities that reflect the unique qualities of each bread brand—whether rooted in artisanal craftsmanship or modern convenience.

Imaginity, Webers, Specialty, Special Bread, Packaging Design, 15 Grain & Seed, Sketch
Imaginity, Weber´s, Specialty, Special Bread, Packaging Design, 15 Grain And Seed, Front And Back
Imaginity, Webers, Specialty, Special Bread, Packaging Design, 15 Grain & Seed, Breakfast

 

As packaging design specialists, at Imaginity we have a wealth of experience working with top global brands.

Our goal is to help these brands grow through their products by using a combination of creativity and strategic thinking to understand the consumer and the point of sale.

Our approach takes into account the entire brand strategy and positioning, including brand architecture, visual identity, graphic image, and communication, to bring the brand to life.

Our designs are known for their ability to meet the specific needs of each brand and product category, and we pride ourselves on our ability to understand these needs and translate them into visually striking identities and packaging designs.

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In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality. Whether for everyday staples or premium artisanal loaves, we craft designs that elevate your brand and connect with your target audience.

imaginity, sol mix, packaging design, drink cocktail can
imaginity, sol, packaging design, beach sun can beer
imaginity, sol mix, packaging design, can 6 pack box

 

Product packaging design serves as a silent salesman, speaking to potential customers as it sits on the shelf alongside competitors.

In the crucial moment when a purchasing decision is made, effective packaging design can help your product stand out and communicate a clear, powerful message that helps establish brand recognition and uniqueness.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

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In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

Imaginity, Wise Snacks, Salsas, Salsa con Queso, Before and After, Packaging Design, Branding
Imaginity, Wise Snacks, Salsas, French Onion Sauce, Packaging Design, Branding

 

Product packaging design serves as a silent salesman, speaking to potential customers as it sits on the shelf alongside competitors.

In the crucial moment when a purchasing decision is made, effective packaging design can help your product stand out and communicate a clear, powerful message that helps establish brand recognition and uniqueness.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

IOIOIO IOIOIOIO: IO IOIOIOIO IOIOI O IOIOIOIOIO

In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

Imaginity, Go Mate, Packaging Process, Draft
Imaginity, Services, Visual Identity, Design, Go Mate, Yerba Mate, Energy Drink B
imaginity, gomate, branding packaging design, awake relax front back natural

 

Product packaging design serves as a silent salesman, speaking to potential customers as it sits on the shelf alongside competitors.

In the crucial moment when a purchasing decision is made, effective packaging design can help your product stand out and communicate a clear, powerful message that helps establish brand recognition and uniqueness.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

IOIOIO IOIOIOIO: IO IOIOIOIO IOIOI O IOIOIOIOIO

In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

Imaginity, Wise Snacks 100 Years, Branding, Grid
Imaginity, Wise, Quarter 1 Retro, Packaging Design, Snacks, 100 Years
Imaginity, Wise Snacks, Hickory, Packaging Design, Flavors

 

Our design process sets us apart in every packaging design project. We begin by considering the big picture and identifying the best strategy for each design.

This includes analyzing the competitive landscape, researching the brand and market, and examining the competition. From this information, we define a conceptual and strategic direction, which guides us into the creative phase where we visually communicate through packaging design.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

IOIOIO IOIOIOIO: IO IOIOIOIO IOIOI O IOIOIOIOIO

In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

imaginity, dioxaflex, packaging design, prescriptions vs free
imaginity, Dioxaflex, packaging design, illustration computer
imaginity, dioxaflex, packaging-design, box doctor

 

Our design process sets us apart in every packaging design project. We begin by considering the big picture and identifying the best strategy for each design.

This includes analyzing the competitive landscape, researching the brand and market, and examining the competition. From this information, we define a conceptual and strategic direction, which guides us into the creative phase where we visually communicate through packaging design.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

IOIOIO IOIOIOIO: IO IOIOIOIO IOIOI O IOIOIOIOIO

In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

imaginity, pcs professional care system, packaging design, repair
Imaginity, PCS, Design Process, Packaging Design, Architecture Line Variety
imaginity, pcs professional care system, packaging design, cosmetic

 

Our design process sets us apart in every packaging design project. We begin by considering the big picture and identifying the best strategy for each design.

This includes analyzing the competitive landscape, researching the brand and market, and examining the competition. From this information, we define a conceptual and strategic direction, which guides us into the creative phase where we visually communicate through packaging design.

By understanding how a product line appears on the shelf, we create cohesive, strong, and recognizable brands. We consider how each packaging design functions independently and in relation to the rest of the product range and its competitors, always keeping the goal of conveying a simple yet impactful message in mind.

IOIOIO IOIOIOIO: IO IOIOIOIO IOIOI O IOIOIOIOIO

In the bread aisle, packaging plays a critical role in capturing attention and conveying product benefits. Our packaging designs are tailored to each product range—using vibrant blues for white bread, warm oranges for wheat varieties, and earthy tones for whole-grain and specialty breads. Clear windows showcase product freshness, while design elements like bold typography and appetizing visuals highlight flavor and quality.

Imaginity, Cristal Bottle, Packaging Design, Bottle Gold Beer Shine
Imaginity, Guinness, Can Beer, The Original, Six Pack Design
Imaginity, Cafe Ole 2021, Packaging Design, Woman
Imaginity, Danone, Villa Del Sur, Mineral Water, Packaging, Design, Claudio Baldrich Edition
Imaginity, Bead, Brand Activation, Point Of Sale, Design, Bimbo, Sketch
imaginity, snacky, packaging design, 3 flavors
Imaginity, Mazzei, Chips, Packaging Design, Chocolate Chips
imaginity, kotex evolution, branding packaging design, pad

52% of people around the world make purchasing decisions, largely based on packaging design.


Packaging | Portfolio

  • Imaginity, Webers, Hamburger and Hotdog Buns, Packaging Design, Bread
  • Imaginity, Weber's, Specialty, 12 Grain, Multigrain, Packaging Design, Bread
  • imaginity, pepsi light, enjoy, packaging design