Branding, packaging design & brand architecture for Bio functional yogurts
Before & after of branding, packaging design & brand architecture for Bio functional yogurts
Dos Pinos Bio | Branding, Packaging design | Imaginity
Branding, packaging design & brand architecture for Bio functional yogurts
Before & after of branding, packaging design & brand architecture for Bio functional yogurts
Dos Pinos Bio | Branding, Packaging design | Imaginity
For this project, the aim was to unite all of the of the existing funtional yogurts of the Dos Pinos brand into a single line, using a unifying brand architecture in the packaging design.
Using the endorsement of the Dos Pinos brand, we wanted a create a strong and consistent brand architecture to bring together the diverse product offerings into a single line. Additionally, we created a system of icons used to differentiate and highlight the benefits of each yogurt with simple and direct visual communication.