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Aguila Beer. Packaging Design, Branding

Imaginity, Aguila, Packaging Design, Branding, Women Bottles, Paraguay
Client:

Emcesa, Aguila Beer

Country:

Paraguay

Task:

Packaging Design, Branding

We collaborated closely, as a leading design agency, with our Paraguayan client, Emcesa, to develop the branding and packaging design for the new flavored premium beer, Aguila. 

Imaginity | Design Agency | Branding, Packaging Design, Marketing

Imaginity, Aguila, Packaging Design, Branding, Product Line

The main challenge was to introduce a new product in the market while effectively communicating its unique differentiator: a perfect fusion of beer with delectable flavor ingredients. Our focus revolved around catering to the potential consumers, and thus, we crafted a modern design concept, centered on a sleek, no-label-look approach, to accentuate its irresistible appetite appeal.

The result is an exquisite packaging design and cohesive visual identity, where elegance effortlessly meets modernity, capturing the essence of Aguila’s unparalleled offering. As a design agency, we take pride in delivering remarkable solutions that leave a lasting impact in the market.

Imaginity, Aguila, Packaging Design, Branding, Moodboard Beer

The foundation of the branding stemmed from the brand's symbol, the majestic eagle. Leveraging this icon, we created a distinctive emblem in captivating blue and silver hues, perfectly encapsulating the essence of the brand's premium character.

Imaginity, Aguila, Packaging Design, Women Bottles-design_sketch
Imaginity, Aguila, Packaging Design, Branding, Logo

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Showcasing Our Expertise

Explore our portfolio and discover the full range of our design expertise, showcasing innovative solutions tailored to a variety of industries and markets. From crafting unique packaging designs for consumer goods to developing impactful branding strategies, our work spans categories as diverse as beverages, personal care, home care, and pharmaceuticals. With a global reach that extends across the United States, Latin America, and Europe, we bring cultural insights and creative excellence to every project.

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