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Nestlé. Fruit Delights. Packaging Design

Imaginity, Nestlé, Fruit Delights Special Edition, Packaging Design
Client:

Nestlé

Country:

Colombia

Task:

Product Design

Nestlé hired us to develop the packaging design for the limited edition of its new product Fruit Delights. The product sought to be positioned in the market as a gift, therefore, required an original design and attractive packaging, which continues to be identified under the Nestlé brand and its guarantee of quality and experience. For the design we used Nestlé’s characteristic red color and silver to make it look more premium, standing out from the competition and positioning it as a more premium product. We worked on the branding and packaging design in order to communicate this new product to consumers, seeking to convey its palatability and the distinctive flavor of the fruits and chocolates combination.

Imaginity | Design Agency | Branding, Packaging Design, Marketing


Imaginity, Nestlé, Fruit Delights, Special Edition, Packaging Design, Love Box

Imaginity, Nestlé, Fruit Delights, New Chocolate, Packaging Design ,Special Edition Box

Imaginity, Nestlé, Fruit Delights, Special Edition, Packaging Design, Gift Box

Imaginity, Nestlé, Fruit Delights, Packaging Design Special, Edition Box

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Explore our portfolio and discover the full range of our design expertise, showcasing innovative solutions tailored to a variety of industries and markets. From crafting unique packaging designs for consumer goods to developing impactful branding strategies, our work spans categories as diverse as beverages, personal care, home care, and pharmaceuticals. With a global reach that extends across the United States, Latin America, and Europe, we bring cultural insights and creative excellence to every project.

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