Brand activation, OOHH
Mowi approached us to design an outdoor advertising campaign showcasing their specialized salmon cuts. Inspired by the phrase "What starts well, ends better," we created eye-catching pieces that showcase the journey of the salmon product from its origins in nature to the plate. With carefully selected photographic shots of delicious dishes, pairing the cooked recipe with the raw Mowi salmon, we effectively communicated the quality and versatility of the product, resulting in a rapid and efficient engagement with the target audience.
Imaginity | Design Agency | Branding, Packaging Design, Marketing