Point of sale
We worked on the design of a point-of-sale display that would group and organize the entire range of brand products, communicating its essence, focusing on appetizing. We designed a morphology that could contain different packaging formats, with different storage needs. We created a shape inspired by chocolate, the protagonist of the products, with free, fun shapes and shelves in the shape of one of the sweets. Our goal was to create a design that would stand out at the point of sale and draw the attention of consumers.
Imaginity | Design Agency | Branding, Packaging Design, Marketing