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Rabieta. Point of sale

Imaginity, Rabieta, Beer, Packaging Design, POP
Client:

Rabieta

Country:

Argentina

Task:

Point of Sale, Brand Activation

To accompany the brand activation of the craft beer Rabieta, various POP materials were created to reinforce the communication of the artisanal product. These were made with wood and copper, managing to transport the sensation of a freshly prepared product to the same supermarket. One of the objectives was to reinforce its origin, as well as its ingredients in terms of the best pairing.

Imaginity | Design Agency | Branding, Packaging Design, Marketing

 

Imaginity, Rabieta, Craft Beer, In Store, Flavour, Malt, Barley

Imaginity, Rabieta, Craft Beer, In Store, Supermarket, Sketch

Imaginity, Rabieta, Beer, Packaging Design, POP, Fridge

Imaginity, Rabieta, Craft Beer, In Store, Market

Imaginity, Rabieta, Craft Beer, In Store, Process, Flavour, Malt, Barley

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