Imaginity LogoImaginity LogoImaginity LogoImaginity Logo
  • HOME
  • PORTFOLIO
  • SERVICES
    • Packaging Design
    • Packvertising
    • Branding
    • Naming
    • Product Design
    • Brand Activation
    • In Store Marketing
    • Print & web
    • Promo
    • Brand Consulting
  • DESIGN PROCESS
    • Brand Architecture
    • Packaging Design Brief
    • Packaging Design: Categories
    • Hand Sketching and Drafting
    • Product Line Architecture
    • Visual Identity
    • Storytelling
    • The Power of Packaging
  • GLOBAL EXPERIENCE
  • CONTACT US!
English
  • Español

Pepsi Light. Packaging Design

Imaginity, Pepsi Light, Packaging Design, Bottle
Client:

Pepsi Light

Country:

Mexico

Task:

Packaging Design

Pepsi hired us to do the packaging design for the Pepsi Light special edition, associated with the campaign “I Love My Pepsi Light”.

We started with the bottle design, analyzing distinctive elements, such as silver, the location and size of the brand and the color palette, to enforce the product recognition.

On the other hand, we took some key elements of the campaign and articulated them with the brand,in order to achieve an harmonic and dynamic design, linked with Pepsi and the Pepsi Light spirit.

Imaginity | Design Agency | Branding, Packaging Design, Marketing

 
 

Imaginity, Pepsi Light, Packaging Design, Love Bottle

Imaginity, Pepsi Light, Packaging Design, Ad

Imaginity, Pepsi Light, Packaging Design, Pack Detail

Imaginity, Pepsi Light, Packaging Design, Fullbody
Share

Related posts

Imaginity, Kotex Evolution, Brandign, Packaging Design
May 20, 2022

Kotex Evolution. Naming, Branding, Product Design, Packaging Design


Read more
imaginity, guinness rugby, packaging design_six-pack, packaging design,can 6nations
March 13, 2023

Guinness Extra Stout. Six Nations Rugby Championship Limited Edition. Can. Packaging Design


Read more
Imaginity, Wise, Quarter 1 Retro, Packaging Design, French Fries, Limited Edition, Snacks, 100 Years
May 23, 2022

Wise Snacks, Retro Pack. 100 years living life wisely. Branding, Packaging Design


Read more
imaginity, gomate, branding diseño de packaging, natural cans glasses award
May 20, 2022

Go Mate. Naming, Branding Branding, Packaging Design


Read more

Showcasing Our Expertise

Explore our portfolio and discover the full range of our design expertise, showcasing innovative solutions tailored to a variety of industries and markets. From crafting unique packaging designs for consumer goods to developing impactful branding strategies, our work spans categories as diverse as beverages, personal care, home care, and pharmaceuticals. With a global reach that extends across the United States, Latin America, and Europe, we bring cultural insights and creative excellence to every project.

Industry Expertise
  • Beer & Craft Beer
  • Beverages
  • Bread & Bakery
  • Retail Branding
  • Personal Care & Beauty
  • Pharma & OTC
  • Home Care
  • Cookies & Confectionery
  • E-commerce
  • Food
  • Architecture & Real Estate
Global Reach
  • USA
  • Latin America
  • Europe
Miami

1221 Brickell Ave. Ste 900
Miami, FL 33131 USA

Buenos Aires

Vedia 1997 #606 - Nuñez 1429
C. A. de Buenos Aires Argentina

Mexico

Av. Pte. Masaryk 111 Col. Chapultepec
Morales CDMX 11560 - México

top line marketing, logo

A Top Line Marketing™ Partner

© Imaginity 2025 - All rights reserved

English
  • English
  • Español