Client:
Mazzei
Country:
Paraguay
Task:
Packaging and Branding Design
Mazzei called on us to do the packaging design for their new line of homemade-style chocolate chip cookies. Where it was decided to increase the size of the brand, to highlight it, removing it from the current blue module, thus achieving greater hierarchy. A sub-brand with relaxed and friendly fonts is used as well as a flash in a casual way and at the same time with a "homemade" style that differentiates these cookies from the rest of the Mazzei cookies with chips.
Imaginity | Design Agency | Branding, Packaging Design, Marketing
