Client:
La Perla Pre Pizza
Country:
Argentina
Task:
Packaging Design
Flavor, the new protagonist
We worked on the packaging redesign of Pre pizza La Perla, with the aim of modernizing the pack, making it more appetizing and attractive to the consumer. A clean design, full of color, that allows the product to be the star. A larger area of transparency, which allows the product to be seen on one side and shows it in a consumption situation on the other. A design that focuses on temptation. We are looking for a resource that allows us to make a product that by itself is not attractive rich. The cooked pizza and the full colors, as well as the ingredients, allow you to create a more modern and appetizing pack.
Imaginity | Design Agency | Branding, Packaging Design, Marketing
The brief: Redesign the packaging to increase product visibility. Address the challenge of a product that isn’t visually appealing on its own by adding appetite appeal.
